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Continue ShoppingFashion Doodle is a homegrown Indian brand created for today’s confident, modern woman. Since 2007, we’ve been dedicated to designing trendy, comfortable, and perfectly fitting innerwear tailored specifically for Indian body types.
Every piece begins with what matters most — you. Our design process starts with understanding real consumer needs. We invest time and care into every detail to craft innerwear that fits beautifully, feels great all day, and looks effortlessly stylish.
Fashion Doodle isn’t just lingerie — it’s your everyday confidence. It’s where comfort meets style, and where every woman feels seen, supported, and celebrated
Fashion Doodle was established in 2007 with a mission to create comfortable, stylish, and well-fitting innerwear for Indian women. Recognizing the lack of lingerie options designed for diverse Indian body types, we set out to fill the gap with thoughtfully crafted innerwear that combines trend, comfort, and functionality.
From everyday essentials to fashion-forward designs, every piece at Fashion Doodle is made to celebrate the individuality of Indian women. With a focus on inclusive sizing, high-quality fabrics, and perfect fits, our collections are designed to make you feel confident, supported, and comfortable — all day long.
Over the years, Fashion Doodle has grown into a trusted women’s innerwear brand in India, offering a wide range of bras, panties, camisole, cycling shorts and sports bra that suits every shape, size, and lifestyle.
Our mission is simple: to redefine comfort and confidence for the modern Indian woman. At Fashion Doodle, we craft premium innerwear that feels like a second skin. We champion body positivity by creating a perfect fit bra for every shape and size, ensuring every woman feels seen, supported, and beautiful. This is more than just a lingerie brand; this is a celebration of you.
We believe your lingerie is the most important layer you wear. It’s the foundation of your comfort, your confidence, and your style. That’s why we obsess over every detail, from fabric to fit.